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About Xcela

Our Story

Life insurance sales are notoriously complex and time-consuming, involving extensive paperwork, regulation, and detailed information gathering. When our team of co-founders came together, we recognized a significant opportunity to address these challenges with Generative AI. As we collaborated with a few early customers, we realized the vast market potential. In 2024, Xcela was born – dedicated to transforming life insurance sales with AI-driven efficiency and innovation.

Our Vision

We believe AI will soon be essential for any successful businesses, driving more efficient and intelligent sales and operations through an intelligent platform. In-depth industry knowledge is crucial to the success of such platforms.

Our vision is to build an AI-native industry depth platform that empowers businesses to run their sales and operations efficiently.

We start with life insurance.

Our Tech

Insurance is a highly regulated industry. At Xcela, we blend best practices from compliance and sales, with the latest Enterprise Software and Responsible AI technologies. Our patent pending platform is designed from the ground up to bring AI to work seamlessly for your data and business processes, ensuring fast, reliable, and measurable results every time.

Meet Our Founding Team

Angus Dunn

Angus Dunn

Founder & Chief Executive Officer

Angus has always been passionate about applying technology to solve real business problems. When generative AI began revolutionizing industries, he saw an opportunity to harness this power – not just as a feature or proof of concept, but as a game-changer for businesses. This realization led him to develop an AI platform that delivers true value, ultimately sparking the creation of Xcela.

Xuejun "XT" Tao

Xuejun "XT" Tao

Co-founder & CTO

XT is deeply inspired by the transformative potential of AI, especially Generative AI, to revolutionize business operations. Recognizing a significant opportunity to apply this technology in life insurance, he co-founded Xcela to empower agents by streamlining and accelerating their sales and operations. For Xuejun, AI is the driving force behind automation and innovation in the workplace, and he’s dedicated to leveraging it to create impactful solutions in the industry.

Nick Bowman

Nick Bowman

Co-founder & Head of Sales

Nick co-founded Xcela out of frustration with the slow, inconsistent, and outdated processes in securing life insurance policies. He questioned why the experience had to be so drawn-out and unreliable. This led to the creation of Xcela, where the sales process will be faster, more consistent, and ultimately more human.